
Saturated home markets and global networks of economies influence the decision to internationalize. At the same time structures and processes at an early stage must be standardized so that uncontrolled growth and costs incurred in international expansion.
Please see my offer:
Basic (1-2 days workshop) |
Basic+ (10-14 days) |
Advanced (25 days, Interim) |
1. how to select countries/markets |
1. Portfolio analysis of countries/markets |
1. Building strategies for regions |
2. How to build a market entry strategy |
2. Reviewing the distribution potential of markets |
2. Strategies for different markets: a. saturated markets b. growing markets c. emerging markets |
3. int. sales organisations |
3. Strategic Customer and Distribution Management |
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4. Long term development of sales organizations |